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Cheadle Royal
'Work well'

The Brief: Our latest project on behalf of Muse Developments has now launched. Cheadle Royal is a business park in Cheadle, just outside of Manchester. The brief was to show that Cheadle Royal has a vibrant community of businesses to help attract new occupiers and investors.

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Our solution was to break the perception of what business parks are. We created the proposition called ‘Work well’ to reflect the benefits of Cheadle Royal - a relaxing campus inspired environment. The new brand was launched in September with the website and onsite marketing boards for the first phase of their new marketing strategy.

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